It just makes people feel weird

excerpt from Business Travel Network article:

BTN: Are you looking at more functionality in the card itself? Some of your potential competitors are looking at a credit card component.

Brill: Not us. Every focus group we did when we asked people if they wanted this to be part of a credit card, they almost got up and walked out. Rationally and irrationally, it makes people feel weird—taking fingerprints, eyeballs, etc. The focus groups were sophisticated people. We self-selected business travelers—it's not like we went on the street and picked people at random. Their view was, "I don't want to link my financial transactions and everything else I do in my life to this."

BusinessTravelNews.com.



BTN: Air Transport Association president and CEO Jim May is against this, saying that security has improved enough to make Registered Traveler moot.

Brill: Jim May must have a very big NetJets share, because he's not flying the same airplanes you and I fly. He should start patronizing his members. You can't find anyone on the planet, except Jim May, who thinks the airport security lines—the wait—have improved. If he's right, tell me why all these people have joined in Orlando.